About
Built by operators who know where wellness businesses really break.
We're building the Community Intelligence Platform for the subscription economy. Wellness is the first door. Behind it: every category where retention compounds through community — sports brands, fandoms, live events, and loyalty retail.
Our thesis
The next wave of value in wellness comes from retention, relationship intelligence, and lifetime value.
ERPs operate the gym. CRMs manage leads. No one is structurally focused on owning the retention layer — the moment between a member showing up and a member silently leaving.
Veratribe sits above the operator's stack: it combines brand voice, business context, and member behavior to build individual relationships, strengthen community, and drive retention at scale.
Team
Founders.
Shane Young
Cofounder & CEO
Built Velocity, Brazil's largest boutique fitness brand — 150 units across 19 states and 60+ cities, over R$ 100M in revenue and more than 2 million classes per year. Sold in 2024 at 18× profit.
Nicolas Keutgen
Cofounder & CTO
40+ patents, an ISO27001 platform built with Microsoft and Nvidia, 15 years of C-level experience across Europe, Latin America, and Asia. Executive education at IMD, Wharton, IBGC, and Singularity University.
Senior Backend Engineer
Engineering
Building the systems that power community intelligence at scale.
Technical Product Manager
Product
Turning operator pain into product velocity.