Product
One platform. Signals in, member relationships out.
Veratribe starts with churn visibility and then expands into active engagement and full community orchestration as your retention intelligence grows.
Veratribe Community Intelligence Platform
Information inputs
Brand knowledge
DNA, voice, history
Business data
Classes, payments, schedule
Member information
Plan, attendance, preferences
External signals
Events, trends, and relevant context
Actionable outputs
Dynamic segmentation
Continuously updated cohorts based on real behavior.
Engagement intelligence
Know who is drifting away and which lever brings them back.
Churn risk detection
Early signals in attendance, bookings, and payments.
Community activation
Triggers and rituals that reinforce belonging at scale.
Revenue Increase
ROI is measured against churn, not software spend.
A small retention gain pays back fast when churn, CAC, and recurring revenue are the real cost base. Here's a conservative example for a single studio.
Current state
Active members
Average per studio
1,000
Average monthly revenue
Per member
R$ 150
Annual revenue
Base
R$ 1.8M
Annual churn
Starting point
70%
With Veratribe
Churn reversed
Veratribe lever
30%
Members retained
Per year
210
Additional revenue
Per year, per studio
R$ 378K
That's a 21% revenue increase from a single lever — before LTV, growth, and community features.
The platform pays for itself many times over.
Tiers
Three tiers. One expanding retention system.
Tier 01
Retention
Churn visibility with manual outreach. Dashboards, reports, the foundation.
2%
of monthly membership value
- Churn risk dashboard
- Manual contact flows
- Impact reports
Tier 02
Engagement
Tier 1 plus an active engagement layer with human handoff and loyalty dynamics.
5%
of monthly membership value
- Automated engagement
- Human handoff
- Loyalty dynamics
Tier 03
Community
Tier 1 and 2 plus full community orchestration — graph, ambassadors, identity cycles.
8%
of monthly membership value
- Community graph
- Ambassador programs
- Identity rituals